Use case · Salons & beauty

Your stylist remembers every client. But your stylist is not always there.

Ingest is salon software for teams that live on repeat clients. Each client is a record with their stylist, service, preferences and last visit, so Ingest can remind them before the appointment, nudge the clients who have not rebooked, and give the next stylist the same memory your best one had.

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The problem salons know

Sound familiar? None of this is a discipline problem. It's a tools problem.

The regular who became a stranger

Amina used to come every 3 weeks for braids. It's been 6. You meant to message her. You were busy with walk-ins. Now she's posting photos from the salon across the street.

The no-show that kills your afternoon

You blocked 3 hours for a full-head install. The client doesn't show. Doesn't message. You could have taken 4 walk-ins in that slot. Now you're out GH¢ 800 and in a bad mood.

The new client who feels invisible

A first-timer walks in. Your usual stylist is off today. The new girl asks "what style do you want?" like they've never met. The client has been coming for a year. She just never got the same person twice.

What Ingest does for salons

Not just replies — proactive outreach, at the right time, in the right tone.

The rebooking that feels like friendship

Amina hasn't booked in 6 weeks. Ingest sends her a WhatsApp: "Hi Amina, your braids usually last 3 weeks — it's been a while! Should we save your usual Saturday slot?" If she books, it notes her preferred stylist. If she doesn't, it sends a "we miss you" offer 3 days later — but only if she's been a client for over 6 months. New clients get a different "how was your first visit?" message instead.

The reminder that respects time

A full-head install is booked for 2 PM. Ingest sends a confirmation 24 hours before, a reminder 2 hours before, and a "on my way?" message 30 minutes before. If the client confirms they're coming, great. If they don't reply to the 2-hour reminder, Ingest flags you to double-book the slot or call to confirm.

The birthday that builds loyalty

Ingest knows Amina's birthday is next Tuesday. It sends her a WhatsApp on the morning: "Happy birthday, Amina! Your next visit is 20% off this week. Want to book?" She feels seen. She books. She posts about it. You didn't have to remember — Ingest did.

Team memory

Your Saturday stylist calls in sick. Your Monday stylist picks up her tablet and sees: Amina prefers medium twists, is allergic to a certain product, always pays via M-Pesa, and likes to chat about her kids. Amina walks out feeling like nothing changed.

“I used to keep all my client preferences in my head. When I hired a second stylist, everything fell apart. Now Ingest remembers who likes what, who needs a reminder, and who is about to ghost us. My stylists just focus on the hair.”

Zainab, Nairobi · Salon owner

Your clients should feel like regulars, even with a new stylist.

Upload your client list — even if it's in your phone.

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